This week, Steve Rossmann will focus on:

Week 4: Turning Your Film into a Long-Term Brand

• Building your audience & personal brand as a filmmaker—how to leverage marketing for your future success.

• Selling your film like a product—using Hollywood and Madison Avenue strategies to sustain your film’s success.

• How filmmakers can transition into working with brands and agencies for long-term income opportunities.

• Final Q&A and action plan to implement everything learned in the series.